For growing children who want to do their best in physical development, sports, and studies!
Introducing "Sujata Senobic Milk Cocoa Flavor," a new
drink type from the growth-support beverage "Senobic "!
September 30, 2024
ROHTO Pharmaceutical Co., Ltd. (Headquarters: Osaka City, President: Masafumi Sugimoto) will launch "Sujata Senobic Milk Cocoa Flavor," a drinkable beverage from the "Senobic" brand, which was developed based on research into bone health during the growth period. This product was jointly developed with Sujata Meiraku Group (Headquarters: Nagoya City, Representative: Haruo Hibi). It will be available from September 30th (Monday) at supermarkets, convenience stores, and drugstores nationwide. Through "Senobic," we will support the well-being of the next generation of children with a new proposal that is tailored to the diverse lifestyles of children who want to do their best in physical development, sports, and studying, and for parents who support their aspirations.
The background of the product's creation
Our company has been selling the growth-support beverage "Senobic" since 2007, driven by the desire to "create products that support children's growth." For over 15 years, we have continued to research the nutritional needs and bone health necessary during the growth period, and have developed a variety of products under the "Senobic" brand. While we have traditionally sold many powdered products that are dissolved in milk or water, in today's society where lifestyles are diversifying and more people are leading busy lives, we have received requests from customers for a more convenient way to incorporate it into their daily lives. This led to the current project. Therefore, in collaboration with the Sujata Meilaku Group, we have developed and will now offer to our customers "Sujata Senobic Milk Cocoa Flavor," a ready-to-drink type that can be easily carried around.
Product features
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Contains three essential nutrients for growth!
This product is a nutritional supplement containing calcium, vitamin D, and iron. Each bottle contains 408mg of calcium, 3.3μg of vitamin D, and 4.08mg of iron. One bottle provides 60% * of the daily recommended intake of calcium, vitamin D, and iron.
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Contains egg yolk peptides to support healthy growth during childhood!
Senobic brand incorporates "Bonepep (egg yolk peptide)," a formula developed from bone research, to support children's growth.
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Ready-to-drink beverage type (with cap)
Until now, Senobic products have mainly been powders that you dissolve in milk or water, but this product is a ready-to-drink type. Children can easily drink it on their own.
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Can be stored at room temperature
This product can be stored at room temperature. It is recommended as a snack when you are out and about or as a nutritional supplement during leisure activities.
*This provides calcium, vitamin D, and iron equivalent to 60% of the recommended daily intake of nutrients.
Product overview
| Product name |
Sujata Senobic Milk Cocoa Flavor |
| Product image |
 |
| name |
Cocoa drink |
| classification |
Nutritional functional foods |
| Capacity and price |
330mL, 180 yen (excluding tax) |
| How to save |
room temperature |
| expiration date |
120 days |