We have launched "Vision R ~Sprinkle It~," a sprinkle-type multivitamin supplement containing 13 types of vitamins and minerals.

Products/Business

From the medical field to contributing to active longevity A sprinkle-type seasoning containing 13 types of vitamins and minerals. Multivitamin supplement "Vision R ~Sprinkle It~" (Vision R Sprinkle It)" is now available.

November 5, 2024

ROHTO Pharmaceutical Co., Ltd. (Headquarters: Osaka City, Osaka Prefecture, President: Masafumi Sugimoto) will begin providing "Vision R ~Sprinkle It~," a multivitamin supplement containing 13 types * of vitamins and minerals that can be sprinkled on food, to select medical institutions starting in November.

*: VA, VE, VD, VB1, VB2, niacin, pantothenic acid, VB6, VC, folic acid, biotin, copper, zinc

Background of Development

Since our founding, our company has focused on gastrointestinal medicines, as well as eye care and skin care as Core businesses. We have also expanded into areas such as food and Regenerative medicine, undertaking various initiatives that contribute to people's well-being, from prevention and early detection to daily health.
In recent years, as Japan's population has been rapidly aging, we joined the Fujita Health University Tokyo Advanced Medical Research Center, a hub for next-generation medical care and research, in 2023, and have been collaborating in the food sector based on the concept of "active longevity *". In this effort, we focused on the impact of reduced food intake on the health of the elderly in their daily lives, and developed a sprinkle-type multivitamin supplement that makes it easy to incorporate nutrition into daily life. We will begin providing this product through medical institutions so that it can reach those in need. Furthermore, in developing this product, we adopted the formulation technology of the world-leading science company, DSM-Firmenich, which enabled its commercialization.
By ensuring that the human body receives all the necessary nutrients, we aim to contribute to a healthy and well-being-filled daily life.

*Active Longevity: This refers to the concept of providing comprehensive support, including medical care, rehabilitation, nutrition, and entertainment, to shorten the approximately 10-year gap between life expectancy and healthy life expectancy, which medical care alone cannot overcome.

Product features

This is a multivitamin supplement containing vitamins and minerals that you simply sprinkle on your daily meals.

  1. You can get 13 kinds of vitamins and minerals.
  2. Two-layer membrane formulation technology designed for absorption within the body
  3. Simply sprinkle it on your favorite food / 1 packet per day (approximate)

This product is unseasoned. It won't interfere with the flavor of your meal.
In medical institutions, meals will be provided as part of hospital meals, and guidance will be given to outpatients based on their health condition.
In the future, we plan to conduct clinical trials to help you better understand the product's features.

dsm-firmenich

DSM-Firmenich is a Swiss-Netherlands company that continues to innovate in the fields of nutrition, health, and beauty. With a diverse global team of approximately 30,000 people, DSM-Firmenich leverages manufacturing and scientific technologies to create life-sustaining products that are more appealing and sustainable.

Product overview

Product name Vision R ~Sprinkle It~
image
classification Nutritional supplement (zinc and biotin)
Capacity and price 17.6g x 30 packets / 3,240 yen (tax included)

* Maintain a balanced diet based on staple foods, main dishes, and side dishes.