Rohto Pharmaceutical's "BÉLAIR LAB" launches new fragrance "Motivating Citrus Green," developed in collaboration with the Orix Buffaloes.
"Buffaloes Fragrance Day" will be held on Tuesday, July 29th.
July 22, 2025
BÉLAIR LAB, operated by ROHTO Pharmaceutical Co., Ltd. (Headquarters: Osaka City, President: Hidetoshi Segi), has jointly developed the "MOTIVATING CITRUS GREEN" series of original fragrances with the professional baseball team Orix Buffaloes (Headquarters: Osaka City) and will be using them in the player and team staff area of Kyocera Dome Osaka. The series will be available for pre-sale from July 22nd (Tue), 2025 at the BÉLAIR LAB official store and Rakuten, and from July 29th (Tue), 2025 at the BÉLAIR LAB official store, Rakuten, Amazon, and the Orix Buffaloes official store and online store. In addition, to commemorate the launch, BÉLAIR LAB will be the title sponsor of the Orix Buffaloes vs. Saitama Seibu Lions game held at Kyocera Dome Osaka, designating it "Buffaloes Fragrance DAY" and will be holding fragrance experience events and gift campaigns.
"MOTIVATING CITRUS GREEN" is perfect for improving performance in sports, studying for exams, or focused work.
In the space where players spend time before and during a match, it is important to create an environment that boosts morale and allows them to concentrate. As a fragrance suitable for that space, Rohto Pharmaceutical focused on the distinctive acidity and freshness of the "Shikuwasa," a fragrant citrus fruit from Ogimi Village, Okinawa Prefecture, which they have researched extensively for its functionality. Christophe Rodamiel, master perfumer at Belear Lab, created a fragrance that harmonizes fresh and invigorating citrus with refreshing green notes, making you want to take a deep breath.
The fragrance, designed to improve conditioning by increasing concentration and vitality, and reducing stress and fatigue, is used in the areas for Orix Buffaloes players and team staff, supporting their daily high performance.
Use an aroma diffuser to fill the space with fragrance and improve your performance during sports, studying for exams, or focused work.
[Blend] Shikuwasa from Ogimi Village, Okinawa Prefecture, grapefruit, lemongrass, lime, green foliage, green apple, snowbell, sansho pepper. *Contains "RestfulGreen," a green fragrance component.
| Product name |
Belear Lab Motivating Citrus Green Fragrance Oil |
| image |
 |
| oil capacity |
10ml |
| price |
3,300 yen (tax included) |
The team has launched its official "Buffaloes Fragrance."
The Orix Buffaloes will be releasing the "Buffaloes Fragrance" fabric and room fragrance spray, the team's first official fragrance, at their directly managed stores "Bs SHOP" and "B-WAVE," as well as their official online shop. You can add the scent of the players' area to your home or other spaces, and spray it on fabrics such as towels and uniforms to experience a sense of unity with the players and team through fragrance.
Fabric & Room Fragrance Spray
Motivating Citrus Green 50ml ¥4,180 (tax included)
Orix Buffaloes vs. Saitama Seibu Lions: Match Summary
| Date and Time |
Tuesday, July 29, 2025, match scheduled to start at 18:00. |
| place |
Kyocera Dome Osaka |
| title |
"Buffaloes Fragrance Day" |
| Event booth |
From opening of the gates until the end of the bottom of the 6th inning
Booth near aisle 1 on the 3rd floor outfield concourse / Booth inside gate 4 on the 3rd floor infield concourse |
Event Details
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Collaboration fans will be distributed at the entrance gate (first 20,000 people).
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"Buffaloes Fragrance" Scent Experience Booth
You can enjoy the fragrance by spraying it on items such as fans, towels, and uniforms.
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X Post Campaign: Ten lucky winners will receive a fragrance signed by a player.
We're running a campaign where you can win a fragrance signed by a player by posting about the event on game day and your impressions of the scent on your X account with the hashtag "#BuffaloesFragrance". Please visit the event booth for details.
*The application deadline is July 31st (Thursday). Only winners will be contacted via direct message at a later date.
About "BÉLAIR LAB"
BÉLAIR LAB is a creative lab specializing in fragrances, where fragrance development by master perfumers is integrated with scientific research. To date, we have demonstrated the well-being value of fragrances, going beyond mere personal enjoyment, by using fragrances to improve the sleep quality and performance of professional soccer players, and by announcing the results of our research on fragrance and conditioning with e-sports players.
Working with Christophe Rodamiel, a renowned French master perfumer known as the "inventor of fragrance," we are committed to creating high-quality, sustainable scents, pursuing new forms of fragrance that combine the functional aspects with the artistry of scent. To date, we have sold a collection of fragrances for spaces and the "Lava Rock Mini Aroma Diffuser," a portable air-purifying aroma diffuser. In addition, as part of our business for corporations, we provide fragrance space design for commercial facilities, hotels, and offices, and develop original fragrances, products, and novelty items, expanding the value of fragrance by utilizing scent—the sense of smell—for branding and communication.
Master perfumer Christophe Rodamiel
Among the few hundred perfumers in the world, he is known as the "inventor of fragrance," having created numerous renowned scents for world-famous brands such as Tom Ford, Ralph Lauren, and Beyoncé, as well as the fragrances used in five-star hotels. His work spans a wide range of fields, including directing the Guggenheim Museum's fragrance opera and creating and directing the fragrances for the film "Perfume: The Story of a Murderer." He also creates a diverse range of innovative fragrances at Belear Lab.
- "BÉLAIR LAB" is a registered trademark of ROHTO Pharmaceutical Co., Ltd.
- "Restful Green" is a registered trademark of ROHTO Pharmaceutical Co., Ltd.