ロート製薬・ロートウェルコート・ニッスイ初の共同企画。“魚を食べる”ことから健康を考える「ブリロート丼」が誕生

About ROHTO RECIPE x Nissui Collaboration

スマートフォンやパソコンなどのデジタル機器が生活に欠かせないものとなる中、日常生活で目をいたわることはますます重要になっています。ロート製薬は長年アイケアに携わる企業として、目薬によるケアだけではなく、毎日の生活の中で目の健康を意識することの大切さを発信してきました。
一方、ニッスイは水産物をはじめとする食と、魚由来のEPA・DHAなどに関する研究を通じて、人々の健やかな生活への貢献を目指しています。10月10日は「目の愛護デー」であると同時に、「とと（魚）の日」であることから、両社の知見を掛け合わせ、毎日の食生活も含めてアイケアについて考えるきっかけを作りたいとの思いから、今回の共同企画が実現しました。
なお、本企画にあわせて、ロート製薬およびニッスイの社員食堂においても、「黒瀬ぶり」を使用した各拠点オリジナルのメニューを提供し、社員にも日々の食事を通じて目の健康について考える機会を広げていきます。また、10月10日（土）には、三重県伊賀市の「伊賀百貨」でも「ブリロート丼」を提供し、地域の方々にも食を通じて健康について考えていただく機会を広げます。

[Special Menu] About the "Brilhot Rice Bowl that will energize your eyes"

ROHTO RECIPE, a restaurant chain operated by the Rohto Pharmaceutical Group, offers healthy and sustainable meals. To coincide with Eye Care Day and Toto Day on October 10th, we have developed a menu focusing on eyes and fish, and will be offering a collaborative menu with Nissui.

Lunch set

Brilot Donburi

This limited-time menu features Nissui's "Kurose Yellowtail," known for its rich fat content, combined with a colorful array of ingredients including kale, broccoli, eggs, kiwi, and cherry tomatoes. It's an easy way to consume nutrients such as EPA and DHA, polyunsaturated fatty acids found in Kurose Yellowtail, and lutein and zeaxanthin, found in green and yellow vegetables. The combination of blueberry soy sauce and shikwasa ponzu jelly creates a dish that allows you to enjoy the deliciousness of Kurose Yellowtail and the diverse flavors of the ingredients all in one bowl.

Three seasonal daily deli items, soup

This set includes three seasonal deli items, as offered in ROHTO RECIPE 's regular lunch sets, and a medicinal soup whose ingredients change every two weeks (according to the 24 solar terms). Warming the body with the soup before the meal aids digestion.

• "Spicy chicken breast from Bitchu Plateau and pickled mustard greens with addictive cucumber"
  This spicy deli dish features tender Bitchu Plateau chicken breast, the savory flavor of preserved mustard greens, and refreshing cucumber, making it an appetizing treat.
• "Beet and red bean potato salad"
  This colorful potato salad combines vibrant beets and red beans, offering a delightful variety of textures and a gentle flavor.
• Sweet potato and purple sweet potato frittata
  This frittata is baked to perfection, utilizing the natural sweetness of sweet potatoes and purple sweet potatoes for a vibrant and colorful finish. Sweet potatoes contain nutrients such as beta-carotene and vitamins, while purple sweet potatoes contain anthocyanins. Additionally, it uses "recipe eggs" which contain more lutein than regular eggs.

What is ROHTO RECIPE?

"ROHTO RECIPE" opened in January 2023, and its brand concept is "Feeling energized from the bottom of your stomach." It offers a delicious, healthy, and sustainable food experience by blending ingredients and cooking methods in a way that is uniquely Rohto, tailored to each individual and at each moment. Starting with food, it aims to become a well-being food community where people who share this philosophy can connect.

Store Information

About Kurose

This yellowtail is produced through complete aquaculture by Kurose Suisan Co., Ltd. (President and Representative Director Sutematsu Tachikawa, Kushima City, Miyazaki Prefecture), a member of the Nissui Group. Complete aquaculture is a complete cycle from artificially collected eggs to raising juvenile fish and then to adult fish, achieving sustainable aquaculture that does not rely on wild juvenile fish. In addition, while yellowtail is generally in season in winter, Kurose yellowtail can be enjoyed year-round, offering the delicious taste of fatty yellowtail in season.

About NISSUI Corporation

Founded in 1911, we are a seafood and food company. In addition to our seafood business, which includes fishing and aquaculture of yellowtail, salmon, and tuna, we also operate a food business known for our "giant grilled rice balls" and "fish sausages," as well as a fine chemical business that sells refined fish oil as a raw material for pharmaceuticals and functional ingredients, all on a global scale. With the ambition to "deliver better food to people," we aim to create new "food" that realizes healthy living and a sustainable future.